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The future of the hardware market to promote international trade by E-commerce

At present, the large number of markets in the hardware industry are mainly concentrated in mechanical hardware, building hardware, decorative hardware, daily hardware and so on. Experts predict that by 2020, the proportion of China's industrial added value to global industrial added value will increase from 5.72% in 2000 to over 10%, and the proportion of manufactured goods to the export of global manufactured goods, from 5.22% in 2000 to more than 10%. By that time, China will also have a group of powerful hardware manufacturing groups to form a number of distinctive and internationally renowned hardware manufacturing industries.

After decades of accumulation and steady improvement, China's hardware industry is now the world's largest producer of exports, with steady growth in exports every year. Among them, the export amount was larger than that of the tool product, reaching 5 billion 340 million US dollars, followed by the construction hardware, which was US $4 billion 340 million. The outlet of the faucet is 2 billion 230 million dollars, and the lock export is 680 million dollars. Countries with larger export volume are the United States, Japan, Europe and South Korea. The annual export of China's hardware industry is growing at a rate of around 8%. Last year, exports of hardware products exceeded 5 billion US dollars, ranking third in the list of light industry exports.  Due to the improvement of China's hardware manufacturing level and the expansion of its capacity, China's hardware products will continue to grow at a steady rate of more than 10% a year in the next 5 years. In the first 10 months, the import and export volume of China's hardware and electrical products exceeded US $500 billion. The surplus expanded further, totaling 7 billion 60 million US dollars, accounting for 64% of the national trade surplus over the same period.

There are six major trends in the development characteristics of China's hardware industry: the increase in export, the obvious comparative advantage, the active operation of capital, the sharing of resources among enterprises, the polarization of the enterprise, and the polarization of the enterprises. It will be the characteristic of the development of China's hardware industry in the next few years that the market rationality, the increase of the high technology content, the promotion of the market competitiveness of the products, the internationalization of domestic competition and the internalization of international competition.

1, as the global hardware manufacturing center will further consolidate its position.

China's economic facilities are relatively perfect, the industrial development is relatively mature and the labor cost is low, which has the comparative advantage of becoming the global hardware manufacturing center, and the outward development of the hardware manufacturing industry is characterized by obvious characteristics. The strengthening of the central position is first manifested in the overall growth of the export of hardware products in recent years: the export growth rate of the main hardware products is higher than the growth rate of the output, which is higher than the growth rate of the domestic market; the main hardware and electrical products are in full bloom, and the traditional export of electric tools, hand tools and building hardware products are widely exported. The growth of the product is very high. The huge market and centrality of gravity will further attract the transfer of hardware multinational manufacturing center to China.

2, the capital operation in the industry will become more active, and the cooperation among enterprises will be significantly strengthened.

In the context of global competition, industrial capital is another theme of the industry in order to gain a favorable competitive position and enhance competitiveness. In 2004, SUPOR and Vatti were listed on the market, and Hongbao was also working hard for the market. The operation of Vanward's capital market would not stop because of the failure of the restructuring of Guangdong and Maya. From the perspective of capital, the current main feature is that the expansion of capital is intensifying. From the perspective of competition behavior, the cooperation of resource sharing among enterprises is increasing.

3, the polarization of the enterprise will be further aggravated.

The next few years will be the high-speed shock period of the hardware industry. The direct consequence of this high speed shock is the expansion of polarization in the current brand camp of hardware and kitchen and kitchen. It is estimated that hardware companies that can really survive in the market in the next few years are not so many. But this high-speed oscillation in hardware industry will bring huge opportunities, and the result of turbulence will make the operation of the market more rational.

4, sales channels will undergo profound changes, and competition among channels will become increasingly fierce.

Large retailers, with their wide market coverage, procurement scale and cost advantages, will increase the control capacity of the production enterprises in terms of product pricing and delivery. At the same time, the requirements of the international market for China's hardware products will also gradually develop and change, the quality, packaging, supply period of Chinese products will have higher requirements, and even gradually extend to the production process and product research and development, product and environmental protection, energy resources, the humanities environment.

5, market competition will shift from price to high quality and high technology.

With the deepening of competition, the profit margins of all stages of the hardware industry chain are being compressed, and the space for price reduction is decreasing. More and more enterprises realize that price competition alone can not establish core competitiveness, which is not the direction of long-term development, so as to explore new ways of development. Many hardware enterprises have increased technical input, developed new products with high technical content, and made the difference of products as a long-term plan for the development of enterprises, sought new market demand, established new economic growth points (such as small household appliances and other similar industries), in order to realize the sustainable development of enterprises.

6, the integration of enterprises at home and abroad will be further accelerated.

In order to improve their own strength and expand the international market, the domestic hardware enterprises will speed up the integration of foreign enterprises with various means to improve the quality of products and improve their competitiveness. While continuing to expand the traditional markets of the United States and Japan, it will also blossom in Southeast Asia, the Middle East, Russia, Europe and Africa.


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